Ye, formerly known as Kanye West, has agreed to buy Parler, a social media platform that advertises itself as “non-cancelable,” Last week, the celebrity’s Twitter and Instagram accounts were suspended for tweeting anti-Semitic comments.
Parler, which advertises itself as a “free speech” alternative to established platforms, is mostly used by conservatives in the US. You “won’t ever have to worry getting pulled off social media again,” the chief executive declared on social media.
Expression of who we are In the announcement on PR Newswire, not much is said about the deal’s parameters. The parties intend to execute a final purchase agreement and anticipate closing in the fourth quarter of 2022 in accordance with the stipulations of the Agreement. Additionally, it states that the contract would call for “ongoing technical assistance” from the company.
Following a significant growth boom after the 2020 US elections, Parler has struggled in recent months to stay relevant. According to Sensor Tower, the program was downloaded 90,000 times last month around the globe, compared to 9 million downloads for Twitter.
BBC News has gotten in touch with Parler to get more information about the “agreement in principle.” Ye, who changed his name in 2021, said, “We have to make sure we have the ability to express ourselves openly in a world where conservative values are considered problematic.”
Ye’s Instagram account was suspended after he said that Jews controlled rapper Diddy. After being suspended, he returned to Twitter and announced that he would perform “death con three on Jews,” which resulted in his second disbarment.
The Nashville, Tennessee-based Parler, which was established in 2018, asserts to have 15 million users. This malware is only one of several that have targeted conservative users, including the Donald Trump-supporting website Truth Social. According to the Financial Times, the parent company Parlement Technologies announced in September that it had secured an additional $16 million (£14 million), bringing the total to $56 million.
The majority of US conservatives are politicians and broadcasters, and they all have accounts. However, the app has attracted US far-right organizations that have been banned from other websites. After the US Capitol buildings were assaulted on January 6, 2021, Google, Apple, and Amazon’s web hosting services banned the site for failing to filter content that encouraged or incited violence.
It was also found that numerous rioters had posted videos and pictures of themselves storming into the Capitol on Parler. But after making changes to its administrative structure and moderation policies, the platform was eventually re-added to the app stores.